The Wired for 2020 branding I designed was recently featured in the 2010 AIGA Minnesota Design Show. It is quite an honor to be included in an exhibit that showcases work by some of the top firms in the Twin Cities. Special thanks to AIGA Minnesota, The Mentoring Partnership of Minnesota and pldg.
Wired For 2020 is Mentoring Partnership of Minnesota’s new statewide public engagement campaign. The campaign is designed to provide youth and mentors with resources and social media tools to engage them in conversations about future career options. This icon set was illustrated/designed for the campaign’s nine individual career tracks-—industries and areas that are expected to have a large amount of growth and opportunity for the workforce by 2020. Also shown here is an illustration that appeared on posters, signage and other promotional materials. The campaign is hosting an event at the Mall of America in April. If you are a parent or a mentor of a child between the ages of 10-18 it might be worthwhile to check it out. You can find out more info on their website. Thanks to MPM and PLDG.